In our efforts to identify means of effectively helping animals, we primarily evaluate various animal-relevant interventions and strategies. We also, however, conduct research and provide recommendations in several other areas related to effectively helping animals. As such, we provide a variety of advice for those interested in making the biggest difference possible.

Advice for Existing Charities

We certainly don’t profess to know any specific charity better than those intimately involved with its functioning. However, there are some general tips that can be used to improve the overall effectiveness of most charities.

  • Evaluate your strategy. Most organizations realize that they need to make a strategic plan. Once complete, it’s important to not just set it aside and forget about it. Make sure that you revisit the plan periodically, and hold a session to revise it as needed. This plan will guide everything that you do as an organization, and is extremely valuable as a reference document.

  • Monitor your programs. Many charities fall into a trap of doing things a certain way simply because that’s how things have been done in the past. It’s important to ask if the programs that were initiated five years ago still bear relevance given any revisions to your mission. Additionally, if you determine that impact is low in a given area, you may want to shift resources to more effective programs.

  • Measure your impact. We highly recommend taking a close look at the results of your efforts, and if possible, attempting to quantify them. Are you measuring change in behavior? Are you keeping track of individuals who have used your services? Have you followed up in any way with a survey? Finding answers to these questions could lead you to conclude that one of your programs is especially efficient. Conversely, it would show you that another program garners no results, or even potentially has a negative result on your mission.

  • Keep up on research. Network with other organizations using similar tactics to work toward similar goals, and share information that is relevant to each others’ programs. Consult research posted to the Faunalytics’s database and on ACE’s website to supplement your own measurements of your programs’ impacts.

  • Evaluate your employees. This step often gets overlooked. Nonprofits have extremely busy schedules that often involve large amounts of work in a small time frame. As such, it is easy to let evaluations slide. However, this step is crucial to developing high-performing employees. If an employee doesn’t realize the areas where they can improve, then they won’t perform as well as they could for the organization.

Volunteering Advice
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